Client-Finding Tip

Dear Oh-So-Determined,

Thankfully, we’re experiencing an age of exponential growth where the sky’s the limit. Really. I’m talking about AI. It’s a way to finally offload the stuff that drains you, so you can show up where it matters.

I want you to think of a day soon, when you realize…

• Your emails? Written.

• Your social posts? Handled.

• Your client list? Growing.

• And you? Finally breathing.

AI isn’t here to take over your business or run wild without your permission; it’s here to take the weight off your shoulders, so you can focus on what truly matters.

You can stop running yourself into the ground and actually enjoy growing your business.

Inside this issue, I’ll show you how AI can help you:

• Find more clients without feeling like you're stuck on a marketing hamster wheel

• Simplify your to-do list without sacrificing your personal touch

• Use smart, doable systems to make your business work for you, not the other way around

So, take a deep breath. Help is here.

One of the biggest struggles I see coaches dealing with is trying to know your ideal client when you haven’t really worked with them yet.

You end up just guessing. And hey, you have to start somewhere.

But if you don’t know your ideal client inside and out, what’s keeping them up at night, what they secretly Google when no one’s watching, the words they actually use to describe their struggles, you’re throwing darts in the dark.

(There’s a lot of that in growing a coaching business.)

Your messaging, your offers, even your content… it all works so much better when you understand your people on a deeper level. 

Want to know what’s gold?

Their self-talk. The stuff they tell themselves when they’re feeling stuck, frustrated, or on the verge of giving up.

(You’ll find more clients by reflecting their self-talk.)

That’s where the real magic happens, because when you speak their internal dialogue out loud, they feel seen. And when they feel seen? They pay attention. 

Did you know that you can use AI to identify your ideal client, give them a name, and dig deep into their psyche to extract that oh-so-valuable self-talk? Do this as part of your content-creation system.

It’s a shortcut you should be using in your coaching business. Give it a try.

And if you’re thinking, “Okay, Michelle, but how do I actually do that?” Hold that thought. I’ll show you inside my Simplify and Grow with AI program. The details are below.

Simplify & Grow with AI is a 6-week, step-by-step program designed to help solo coaches leverage AI to streamline their business. You'll learn how to use AI tools to create content faster, stay visible consistently, and attract more clients, without the overwhelm. 

• Save Hours Every Week: Learn to train AI to write in your voice, so emails, sales pages, and content take minutes, not hours.

• Consistent Visibility, Effortlessly: Use AI-powered systems to keep your marketing running smoothly without burning out.

• My Prompt & Template Vault: Gain access to custom templates and prompts that make growing your coaching business easier and faster.

👉 Sign up now with code 20OFFNOW for 20% off. Enrollment closes soon!

Work With Your Life, Not Against It

Your business should fit into your life, not the other way around. Instead of forcing tasks into a rigid schedule, structure your to-dos around what naturally works for you.

(I am known for running from structure. Like in-the-opposite-direction running.)

Need to record videos? Plan them on days you're already putting on makeup. Got a deep-focus project? Set it for a time you can work without interruptions, even if that means swapping a weekday for a Saturday.

The beauty of running your own business? You get to make it flow in a way that fits you perfectly.

Listen Now:  Ditch the Busy Work: 11 Steps to Build a Thriving Coaching Business

Some of my favorite tools right now are…

• Riverside.fm - edit videos and podcasts in a click. I LOVE this platform.

• Gamma.app - create stunning slide decks in seconds with AI

• Captivate.fm - podcast platform that makes it all so easy. (You can get full free access till April 1st for few more days.)

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