Your offer system is backwards. Fix it.

Most coaches try to build their offers completely backward and it’s why they struggle to get clients. Here’s how to do it right.

Welcome to The Find Coaching Clients Newsletter for learning where to focus your energy, so you can find plenty of clients.

Too many coaches create offers based on what they want to be known for helping people with, instead of what their ideal clients actually want to buy. (I made this mistake early on.)

That’s why most big coaching programs fail to sell.

If you’ve ever…

Created a lead magnet that doesn’t convert
Launched a big offer that flopped
Struggled to connect your free and paid offers

Join the club! You’re not the only one. The problem isn’t you either, it’s the way most coaches are taught to create offers. Instead of trying to guess what people want, here’s how to create an offer that practically sells itself.

The Better Way: The Building Blocks Offer System™

Instead of guessing what people want, the Building Blocks Offer System™ helps you:

  1. Create offers people naturally buy

  2. Validate in small bites so you can build a bigger program that rocks!

  3. Stack your offers so they seamlessly lead into bigger programs

Here’s how it works:

Step 1: Start With a Low-Tier Product ($27-$97)

Your first offer should be small, standalone, and solve ONE specific micro-problem.

Example: Instead of a “Find Your Niche” 3 month coaching package or 15 module course…
Create a ‘Find Your Niche’ Mini-Course that helps coaches nail down their niche in one hour or less. Or offer a ‘Find Your Niche’ 90-minute session.

Btw, This is just a sneak peek of what I’ll be breaking down LIVE next Tuesday.
Join me, and I’ll walk you through the exact 3-Step Immediate Flow Framework that makes offer creation so much easier without second-guessing or waiting months for sales.

Step 2: Create a Tool That Increases Success (This Becomes the Free Offer)

Your freebie shouldn’t just be a random lead magnet, it should be a tool that naturally leads into your paid offer.

Best tools to create:

  • Templates

  • Spreadsheets

  • Trackers

  • Planners

Example: If your low-tier product is a Sacred Business Ritual mini-course…
Your freebie could be a 30-Day Sacred Business Ritual Tracker to help them stay on track.

Step 3: Stack & Scale (Your Core Offer Builds Itself)

Once you’ve validated your lead magnet → low-tier product → sales flow, you can bundle multiple low-tier offers into a bigger program.

Example:

  • The Sacred Business Ritual

  • Daily Practices that Attract Clients

  • Conscious Energy Managment

  • Tap into Your Manifesting Potential

  • Aligned Offers & Elevated Energy

=The Conscious Coach Business Growth Program

See how that flows? Instead of starting with a huge, untested program, you’re building a proven offer stack that sells naturally.

  • You get sales faster (instead of waiting months to build something big).

  • Your core offer builds itself, based on what people actually buy.

  • No more wasted time creating things no one wants.

Before you launch your next offer, send a quick DM or email to 5-10 ideal clients and ask:

“Hey [Name], I’m working on something that helps [specific problem]. If I put together a quick [workshop/template], would that be useful?”

If at least 30% respond with interest, you’ve got a validated idea, before creating anything

This is just a sneak peek of what I’ll be breaking down LIVE next Tuesday.
Want to make offer creation simple? I’m breaking down my 3-Step Immediate Flow Framework LIVE next Tuesday. If you want offers that attract clients instead of sitting on your sales page collecting dust, join me here:

The Get Clients Now with Micro-Solutions upcoming webinar.

How’s your focus today? Your energy is your greatest asset. It’s your creative center and what flows inspiration into your business.

If you’re struggling with clarity around your offers, that’s a sign your energy may be scattered or drained. Try this:

The “Right Here, Right Now” Reset

  1. Close your eyes, take a deep breath.

  2. Name three things that feel good in this exact moment (warm coffee, cozy socks, the fact that you didn’t have to set an alarm this morning, hey, small wins count).

  3. Smile, I mean literally. This forces a physiological shift in the brain.

  4. Whisper: “Right here, right now, all is good.”

Clarity comes from presence. Presence comes from energy. Manage your energy, and your best ideas will follow.

When your energy is in flow, so is your business. Need help creating energy-aligned offers? Join me in my upcoming training.

Along with the struggle to create offers, coaches often get stuck on the promise. In the early days, I definitely had moments when I didn’t want to talk about my offer because I didn’t feel confident in the promise. Or I didn’t make a promise at all. (But we’re told to go big and go bold, right?)

This is exactly what I talk about in this episode of The Solo Coach Podcast: How to Make a Promise and Deliver Every Time. Listen & Enjoy!

And if you’re feeling a little discouraged, it always helps to hear others make mistakes, lol. I’m no stranger to making mistakes in my business, but I learn from it and make things even better as a result. On Coach Diaries, I share The Day My Systems Collapsed (and how I recovered.)

Plus you can hear the latest on my super ambitious goal to grow my email list by 4,000 subscribers in 2025 without any paid ads or complicated strategies.

Much love.

From time to time, I use affiliate links in this newsletter.